Jersey City · New York City

Your shop. Uncomplicated.

For shops that sell online or take cards. Clear web experiences — order, book, call — not brochure pages. You don’t need to know websites. I research how customers buy, then you approve before it goes live.

How it works

No mystery process. You ask, get a written number, preview the experience, then go live when you say yes.

  1. 1

    Ask

    Tell me how you take money today and what “done” looks like.

  2. 2

    Quote

    You get a written yes/no and a floor or value-based number before anything is due.

  3. 3

    Preview

    You review the pages locally or on a staging link. Changes stay in writing.

  4. 4

    Live

    We publish when you approve. Optional TLC afterward if you want ongoing help.

Who this is for

Best fit: a business that already sells — online checkout, appointments, or a counter POS — and needs the site to do a real job: a clear experience toward money, not decoration.

  • Sell online

    Shopify, WooCommerce, a product list, booking, or a store you already run.

  • Take cards in person

    Square, Clover, or similar — the site should send people to the counter or the book-now link.

  • Stuck on a builder

    WordPress, Wix, Squarespace: keep it if it works, or replace it with something you can actually use.

Selected work

Starting prices

Most shops start with a Landing Page from $750. Full builds start higher when you need more pages. Either way: written quote before anything is due. If you already sell online, we can also quote from the value of the job (bookings, checkout, calls).

From $750

Landing Page

One strong page: what you do, why it matters, and how to reach you. The usual first step.

From $2,000

Full Service

Home, services, FAQ, contact — plus light UX research so the pages match how people actually buy. You preview before it goes live.

From $150/mo

TLC

Small updates when you actually need them — not a fee for nothing.

Tell me the job

Four short answers. I’ll reply with a clear yes or no — and a next step if it’s a fit.

Ask connects once the inbox is set up.

FAQ

Landing Page vs Full Service?

Landing Page ($750+) is a single page. Full Service ($2,000+) is home, services, FAQ, contact, with UX research. TLC ($150+/mo) is ongoing help when you need it. More on how much a small-business website costs.

Shopify, WordPress, Wix?

Yes — keep the platform if it earns, or move to a simpler site if you never log in. The point is a page people can use on a phone, not the brand of the builder.

Fixed fee or a cut of sales?

Floors stay published so you can see the ballpark. If you already sell online, we can quote from the value of the work (bookings, checkout, calls) with written terms. Nothing is due until you approve that quote.

Where do you work?

Jersey City and New York City — remote by default.

Other work besides sites?

Tell me in the ask form. If it’s a fit, I’ll say so in writing. If not, I’ll say no.